Finding new blog post topics to write about is one of the biggest challenges faced in business blogging. Companies that run a blog on their website often find it difficult to come up with new topics on a regular basis.

In order to achieve the desired results with blogging, it is essential to update your blog frequently. While businesses with a successful web presence typically post daily on their blog, others struggle to keep up. Many businesses start off well but find it difficult to come up with new interesting topics to write about and fail to maintain momentum as a result.

Below are 15 suggestions to find blog post topics for your business blog. If you are new to blogging or find yourself running out of ideas to write about, you will find these tips useful.

15 Ideas for New Blog Post Topics for Business Blogs

1. Write tutorial posts related to your niche. We often publish tutorials on our blog e.g. ‘How to use Dreamweaver to design a website’, ‘How to Use Photoshop to design your company logo’ and so on. You can write a tutorial on any topic that potential readers are likely find useful. Alternatively, you can write a tutorial about your own products or services.

2. Use Technoratti to find out what others in your niche are blogging about. You can use it to track popular conversations related to your industry as well as to identify influential blogs from your niche. You can write a post on on one of the popular topics offering your own viewpoint.

3. Google Reader is one of the most important tool for bloggers and one of the best ways to find new topics. Use  Google Reader to subscribe to the leading blogs in your niche. You are bound to find inspiration and topics to write about.

4. Use Google Alerts to discover new conversations and trends related to your niche. With Google alerts allows you to set up alerts based on keywords and other criteria. You can Keep up to date with the latest information and write a post on the latest hot topics.

5. Use Question & Answer sites:

Popular Q & A sites like Yahoo Answers or Quora are great places to find what information customers want to find. You can use these sites to track popular topics that are in demand, and you can cover these topics on your blog.

6. Post about the latest news or trends in your industry. There are plenty of news websites and portals covering every industry. You can also use Google News or Yahoo to research latest news. You can cover a current news item and offer your own take on it.

7. Interviews can make interesting blog posts if the questions are chosen carefully. You can interview your company’s managing director or any other team member. Perhaps a hot new topic could be included in the discussion to make it interesting.  You can even include a podcast or video of the interview.

8. Write a post about one of your products or services. Try not being too promotional. Use a real case study to demonstrate the benefits where feasible.

9. Invite others to write a guest post on your company’s blog. It can be a colleague from your company or another blogger from your niche.

10. Create a video and write a post on it. You can create a video about your product or service, a company introduction or you can create a video tutorial using a Screen Capture Software such as SnagIt. This is great way to capitalise on the popularity of videos.

11. Write a blog post about an exhibition, trade show, event or conference that targets your industry.

12. Evaluate a partner or competitor’s product or service related to your niche. E.g. I recently published a post on our company’s blog about Google plus, Google’s new social network.

13. You can write a book review. No matter what your niche is, there are bound to be books that your readers will find useful.

14. Build a list of common topics that customers frequently enquire about. You can write posts about these and refer customers towards the post when you receive a similar enquiry in future. E.g. our web-design clients often asked us for information on how to update their website using our CMS. We thus wrote a post explaining this process and we now point our customers to the post whenever we get a similar request.

15. Write a post about other social media sites your businesses uses e.g. you can write a post about your Facebook Company Page or your Twitter Group. Talk about how your customers can benefit by joining your network rather than self promotion.

About The Author

The author K.Singh is a London based E-Commerce Consultant with over 10 years of experience in Internet Marketing, E-Commerce and Web development. He is currently the director of Web Design Agency in London.