A majority of blogs display the dates on all their blog posts. This is typically the publish date of the post and is displayed under the title. Dates are also displayed in comments. Additionally, the date of the post is also picked up by search engines and displayed next to the post on search engine results.

Although dates are important for time sensitive information such as news stories or current trends, a majority of the blog posts cover general topics that are timeless.
If you take a closer look at your blog, …

Bounce rate is an Internet marketing term used in the analysis of website traffic. Bounce rate is the percentage of single-page visits to a web page. It refers to visitors who leave your website from the entrance page without visiting any other pages of your website. Bounce rate statistics is often used to measure the quality of traffic and a high rate generally indicates poor quality visits to a website where the content was not found to be relevant to visitors.

Following are some techniques to reduce bounce rate of your …

One of the recent posts on this blog summarised the linking habits of successful bloggers and web publishers. As identified in the article, the linking habits of successful bloggers can be broadly classified into two categories;

Those who only link to their content
And those who like to link to relevant resources on others blogs

The article expands on this topic by identifying the 6 linking habits of successful bloggers. You can use the techniques to improve the overall quality of your content …

What is Bounce Rate?
Bounce rate is an Internet marketing term used in the analysis of website traffic. Bounce rate is a term used to define visitors that arrive at a page on your website and then leave your site without accessing any other page on the website. On some pages, a high bounce rate may be acceptable e.g. in the case of certain landing pages that are designed specifically to promote a specific product or a page designed to fulfil a specific call to action. However in most cases, …

Hypelinks are vital to blogging . Bloggers and publishers use links to improve traffic and page rank. But above all, links allow you to make you content more valuable for readers and improves the usability of your content.  Your linking strategy can make or break your blog. This article discusses the linking habits of successful bloggers. You can use a similar strategy to make your blog successful. The focus of the article is not on SEO back-linking but on the linking strategy within your content or blog posts.
Linking Habits of …

Content promotion including Article Marketing and Guest posting is an excellent way to promote your website and drive traffic. It can be particularly effective if your website is relatively new and unable to generate desired traffic levels directly. Article marketing allows you to tap into the readership of other established sites drive traffic to your website. In addition to providing a boost to your traffic, you also benefit from quality back-links generated from your articles and guest posts.
In order to get published, you articles need to meet the publishing guidelines. …

This article contains guidelines for best result on Google. Following these guidelines will help promote better ranking of your pages on Google search results, make it easy for Google to index your website and minimise the risks of penalty. Google strongly encourage websites to pay close attention to its guidelines in order to prevent a website being penalised or removed entirely from the Google index.
Google updates its algorithm frequently in order to improve the ranking of relevant websites and filter out low quality content from search results. If your website …

Creating content that goes viral offers many benefits. However it is one of the biggest challenges for publishers and there is no exact formula for creating viral content. This article discusses 21 useful techniques for creating viral content. You can use this to create content your readers will want to in-turn share with others.
1. Use compelling Titles
Use of compelling title is one of the most important factors that can make your post go viral. It is vital to spend time and choose your title carefully. Choose one that is …

This article provides an insight into the most common article writing mistakes that you can easily avoid. It is important to maintaining the quality of your. It is one of the greatest article marketing challenges faced by publishers and bloggers. Your entire reputation and credibility may rest on it. By avoiding the common article writing mistakes, you can improve the quality of your content and lay the foundation for successful article marketing.
1. Writing on too many topics
Trying to focus on too many topics is a common mistake in article marketing. …

As more and more businesses and consumers interact and connect with each other using social media, it has become increasingly important to build your online influence. Building your influence on the web has many advantages. Publishers can benefit by getting maximum leverage form their content. Businesses benefit by generating interest about their products and services.
It is however not easy to measure your online influence and there are many components to consider. However the following questions will help you gain an insight into your overall influence on the internet and provide …