Facebook is the most popular social network with nearly a billion users. Due to its vast community and user base, it has become an essential channel for marketing a business.  Creating a Facebook Page is one of the simplest and most effective ways to do this. Most businesses already have a Facebook Page and are [...]

A Facebook contests are very popular among businesses and consumers alike. Effective social marketing is not just about how many times you post or how large your fan base is, but is also about how engaged your fans are with your brand. This is where running contests or promotions on Facebook can help your business. [...]

Running contests on social media can be very profitable for your business. Contests and promotions are particularly popular on Facebook. Creating contests and promotions on Facebook is a great way to build your following and engage with your audience. Furthermore, contests on Facebook typically require users to “Like” the company’s page in order to participate, [...]

Facebook recently tied up social ad-management software provider Buddy Media to study posting patterns on Facebook and identify the impact of posting habits on user engagement and popularity of posts. The study by Salesforce Buddy Media attempted to find several aspects of customer behaviour and engagement on posts made by businesses on Facebook including comments [...]

Selling products on Facebook is becoming increasingly popular among small businesses. Until some time back, it was only possible to showcase your products on Facebook but customers were not able to complete the full order process without leaving Facebook. However, it is now possible to add fully functional shop fronts on your Facebook page complete [...]

This is the third and final part of the post “73 Killer Tactics to Get More Likes“ . You can read the first two parts by following the links below. Part 1 – 73 Killer Tactics to Get More Likes Part 2 – 73 Killer Tactics to Get More Likes In the first part we [...]

Facebook has proved very effective for non-profit fundraising. Businesses, small and large, are successfully using charitable causes to engage with consumers and increase following on Facebook. The concept is simple and involves associating a “Like” with a good cause. This allows businesses to increase likes whilst promoting a cause. It is a win-win situation that [...]

This is the second part of the post “73 Killer Tactics to Get More Likes“  on Your Facebook Page. In the first part we discussed 35 techniques for obtaining more likes. Here are some more ways to achieve this. 36. Promote a Cause Getting likes by associating the ‘like’ with a good cause is a [...]

Facebook likes are very important for a business and is one of the main ways to connect with customers on Facebook. Users typically follow brands on Facebook by clicking on the “Like” button. In order to increase your reach on Facebook, you must encourage people to visit your Facebook fan page and ultimately join your [...]

Facebook is one of the most effective ways to market your business on the Internet. The launch of the new Facebook timeline has changed the way content is displayed on Facebook Pages. Several new features were introduced in the new timeline that puts more emphasis on content and can help you to achieve better results [...]